Ed Sander

Ed Sander is a China Tech Speaker and Study Tour Leader. With his ChinaTalk, he wants to help people understand China, especially it's digital innovation and internet space. For two years, he worked as a marketing consultant for local NGOs in China. He gained extensive knowledge about digital China and cultural differences in this capacity. He has written over 200 articles about China, given many lectures at universitities (of applied sciences) and seminars. 

Before focussing his career on China, Ed was active in database marketing and CRM for 25 years and and has worked with multinationals in a wide variety of industries, including pet food, office supplies, tissue manufacturing, pharmaceuticals, financial services, wine distribution and travel.