Articles with category Customer Centricity

#nexxworks Partner Steven Van Belleghem interviews subscription economy thought leader Tien Tzuo of Zuora.

Each day, we’re getting closer to a future where omnipresent personalized AI platforms will assist us with our lives and where the conscious act of buying will start to fade...

For these past few weeks I have been posting a lot about personalized AI platforms and automated buying. As you know I strongly believe that this is a pivotal moment...

Nexxworks Partner Steven Van Belleghem explains why - as ultrapersonalized AI platforms like Google Home and Amazon Alexa are becoming powerful filters - brands will evolve to have one of...

Nexxworks keynote speaker Fons Van Dyck explains why brands will need to innovate and invest if they want to remain relevant...

Marketing has changed intrinsically over these past few years. In fact, the only thing in marketing that remained stable is its purpose, which is to influence the buying decision of...

I remember a time when algorithms weren’t very reliable. In 2001, navigation software had about a 50% success rate of bringing you where you needed to be, while a human...

The year 2018 was a really exciting one in the fields of customer experience and data. But it is clear that a lot of what we saw this year was...

2018 has been a major year for developments coming out of the tech world, especially in the fields of Artificial Intelligence, retail and customer behaviour. As a result, the shape...